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Often used interchangeably, route planning and route optimization are an integral part of the logistics and supply chain system. Most users and even enterprises are confused about whether they are the same or different. All they know is both these terms are associated with the mapping of routes. And if you, too, are among them, this article is worth a read for you. Here, we have described both the terms in detail to understand what route planning and route optimization are. Let’s start with their definition-

What is route planning?

Mapping or sequencing routes to design the shortest route from…


In the e-commerce world, on-time delivery is one of the biggest contributors to achieving customer satisfaction. And making it happen every time for each package is possible only when you have a streamlined logistics management process from the first to the last step. Some businesses outsource their logistics operations while some choose to set up an in-house order fulfilment team. In the case of 3PL or third-party logistics service providers, a business has least involvement in the logistics operations.

On the other hand, the latter requires an e-business to have a full-fledged team of professionals, invest in e-commerce delivery management…


Outsourcing logistics management services to a third-party aggregator has become a common practice for both the startups and well-established e-commerce brands. That’s because managing them in-house requires having the sufficient infrastructure, resources, and a huge team to look after different operations. A 3PL or courier service provider takes care of end-to-end delivery processes. Once you hire a third-party logistics provider, you can forget all the delivery-related woes and focus on your core business. But it is imperative to choose the right courier services provider to get the worth of your money.

In this age of instant gratification, a customer wants…


With the e-commerce boom and increase in online shopping, there has been a tremendous change in consumer behaviour. These days, the consumer wants real-time visibility on the order and more personalized delivery experience. And a brand that offers that is likely to attract and retain more consumers than the one with no visibility. Providing this visibility is possible only when a brand has last-mile tracking or real-time tracking facility. Before we move on to the significance of last-mile tracking, let’s check what it is.

What is last-mile tracking?

Last-mile or final-mile tracking facilitates end-customers as well as the logistics managers/last…


With changing e-commerce industry and consumer’s delivery expectations, businesses are re-thinking and re-building their logistics strategies. Some are driving automation to optimize their in-house logistics management, while a majority of the businesses are using a last-mile carrier to carry out their delivery operations. A last-mile carrier has the required expertise, experience, infrastructure, and resources to facilitate professional last-mile delivery services. It can help you achieve customer satisfaction and customer retention by ensuring on-time, transparent, and cost-effective deliveries.

Besides, there are ample other benefits of outsourcing your end-to-end logistics management or last-mile delivery operations to a last-mile courier service provider. Depending…


When it comes to online shopping, same-day and next-day deliveries are modern delivery trends. In the case of groceries, medicines, and food, the orders are required to be delivered within a few hours. These changing delivery trends and consumers’ expectations have made it necessary for every brand to digitize its last-mile delivery operations. That’s because using traditional last-mile delivery systems might lead to issues like high delivery cost, failed delivery attempts, delayed deliveries, inefficient rider management, and poor customer experience.

A last-mile delivery solution or software is the most viable solution to avoid all kinds of last-mile delivery troubles. Integrating…


Inventory management is crucial for every business, especially the inventory-intensive sectors like manufacturing, retail, and food service. Inefficient inventory management optimization can either cause huge losses. For example, a shortage of inventory can result in loss of customers, while excessive inventory can increase the risk of spoilage. Therefore, it is imperative to have an inventory management system to supervise the flow and distribution of inventory.

It can be done either manually or by using inventory management software. The former is feasible only when you have limited products, whereas choosing the latter if you have an extensive retail or manufacturing business…


The increased use of technology has brought a major transformation in every field, along with the food delivery businesses. Restaurants, food joints, and other food businesses that were earlier offering only dine-in or takeaway services are now inclining towards tech-enabled platforms to facilitate home delivery services. However, not every restaurant chooses to have an in-house team to look after delivery operations.

Many restaurants choose to hire food delivery companies for this task. Such companies have experience, technical expertise, and resources to ensure every order is delivered safely and timely. Do know that these food delivery companies also face many delivery-related…


Managing supply chain operations efficiently is not a child’s play for any business. It requires a full-fledged team to ensure the right execution and timely completion of every process involved in the movement of goods from one place to another. Most of the businesses reckon that it is the last mile logistics that impacts the most. While the truth is all three logistics, the first mile, middle mile/line haul, and last mile, have an equal role to play.

What is first mile logistics?

First mile, the core of your supply chain process, deals with the movement of goods from a…


In order to ensure safe and on-time deliveries, increase driver’s productivity, improve customer experience, and avail other benefits, it is important for every business to optimize their delivery routes. Delivery routes optimization can be done either by hiring a full-fledged team of professionals or integrating route planning and optimization software. The former needs investing a huge amount of money, that too every month; while the latter is a one-time investment. Apart from this, there are many other differences between both these ways. To know them all, go through the information given in this article. But before that let’s understand-

What…

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